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Friday, November 15, 2024

Brooklyn Nets Unveil 2024-25 Nike NBA City Edition Uniform with KAWS Collaboration

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The Brooklyn Nets have launched their 2024-25 Nike NBA City Edition uniform in partnership with iconic Brooklyn artist KAWS. Building on their commitment to spotlight local talent, the Nets are the only pro team KAWS has collaborated with, making this the second year of their partnership. This initiative celebrates Brooklynā€™s unique cultural landscape and further strengthens the teamā€™s dedication to fashion-forward designs, which also includes their premium merchandise line, bĒrō.

The new uniform draws inspiration from KAWSā€™ 10-part ā€œTENSIONā€ series, incorporating his signature abstract elements. Designed with a gray palette and vibrant accent colors, the jersey prominently displays ā€œBROOKLYNā€ across the chestā€”a change from last yearā€™s ā€œNETSā€ā€”to honor the teamā€™s borough. The uniform lettering is inspired by KAWSā€™ graphic style, with a remixed Nets logo on the shorts and his signature ā€œXXā€ motif on the waistband. Additionally, KAWSā€™ autograph appears above the jerseyā€™s jock tag, adding an exclusive artist touch.

ā€œIt was a pleasure to design my second City Edition uniform for the Nets, honoring my local team and community while paying tribute to the borough of Brooklyn,ā€ said KAWS.

ā€œWeā€™re excited to expand our partnership with KAWS, whose work pushes artistic boundaries and allows us to continue to connect with fans all over the world,ā€ said Andrew Karson, Executive Vice President of Marketing at BSE Global, parent company of the Nets. ā€œOur latest City Edition collaboration continues the Netsā€™ commitment to cultural innovation, and its fresh and expressive vision represents the borough we call home. These uniforms reflect our connection to the community, and KAWSā€™ distinctive artistic style perfectly captures the spirit of Brooklyn ā€“ bold, vibrant, and full of energy.ā€

This edition follows previous tributes to Brooklyn icons The Notorious B.I.G. and Jean-Michel Basquiat, cementing the Netsā€™ commitment to celebrating local influences. The uniform also features the GetYourGuide patch on the left chest.

The KAWS jerseys will be featured at the following games:
Sunday, Dec. 1 vs. Orlando MagicĀ 

Wednesday, Dec. 4 vs. Indiana PacersĀ 

Saturday, Dec. 21 vs. Utah Jazz

Friday, Dec. 27 vs. San Antonio SpursĀ 

Wednesday, Jan. 8 vs. Detroit PistonsĀ 

Monday, Feb. 10 vs. Charlotte HornetsĀ 

Wednesday, Feb. 12 vs. Philadelphia 76ersĀ 

Wednesday, Feb. 26 vs. Oklahoma City ThunderĀ 

Friday, Feb. 28 vs. Portland Trail BlazersĀ 

Thursday, April 3 vs. Minnesota TimberwolvesĀ 

Sunday, April 6 vs. Toronto RaptorsĀ 

Friday, April 11 at Minnesota Timberwolves

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